SOTC Travel, marked the 70th anniversary of its founding year in 1949. SOTC’s first office was opened in Mumbai with 5 employees. A major breakthrough came in 1976, when SOTC handled its first tour group visiting the United States of America during the bicentennial celebrations.
1981 saw another breakthrough when SOTC Package Tours began active advertising, with the first creative in the newspapers. Today it has grown into a network of over 160 touch points in India and NRI markets. Over the years, the company has attained leadership position in various travel segments: Escorted Group Holidays, Customized Holidays, Domestic Holidays, Incentive Travel, Business Travel and Foreign Exchange.
Speaking on the momentous occasion, Vishal Suri, Managing Director, SOTC Travel said, “It is indeed a celebratory moment for us at SOTC. We believe in constantly evolving and adapting to the changing needs and expectations of our customers to create and deliver magical moments and seamless travel solutions. Moving forward, we will continue to focus on Value Creation for all our stake holders – customers, employees and partners, by further enhancing our processes, investing in technology and innovation to deliver delightful customer experiences.”
The company aims to further strengthen its business with an array of innovations and launches across multiple travel categories. The plans include new product formats and extension of premium offerings.