Crowne Plaza Greater Noida recently announced the appointment of Barun Gupta as Director of Sales & Marketing. Gupta is a hospitality and MICE sales professional with over 13 years of experience and has a proven track record in Sales and Marketing, Hotel Operations, Events and Special Projects. His industry experience includes stints with leading international hotel companies — Marriott International, Starwood Hotels & Resorts, Asia Pacific, Accor and Indian Hotels Company Ltd. An IHM Bhubaneshwar graduate, Gupta’s previous role was as Vice President — Sales Strategy, Business Development & Partnerships, India for Corporate Alliance Group. He also serves as Vice President — Secretariat of Site India and Co-Chair, Meetings mean Business for India. At Crowne Plaza Greater Noida, Gupta will spearhead sales and marketing operations for IHG’s largest Crowne Plaza in South West Asia. With a focus on customer experience, Gupta’s role would be to drive commercial excellence for the property.