Accessorize London, is strengthening its footprint in India’s burgeoning travel retail sector.
Currently operating live stores in Bangalore Airport (2 stores), Hyderabad, and Delhi, Accessorize London is further enhancing its reach with two new upcoming stores in Pune and Hyderabad. The collections will include an exquisite range of fashion accessories such as earrings, necklaces, scarves, sunglasses, and stationery diverse in design and colours.
Indian travel retail market size is projected to reach USD 5.40 billion by 2029, growing at a CAGR of 21.59% during the forecast period (2024-2029), as estimated by Mordor Intelligence. Accessorize London recognizes the opportunity to meet the escalating demand for quality fashion products and services in travel retail outlets.
Accessorize London’s expansion into the travel retail space also aligns with the increasing tourism in India and also helps to strengthen the premium position of the brand…. Incredible India has become a favoured tourist destination for many international travellers.
In addition, both international and domestic travellers seek out gifting accessories, and souvenirs, and splurge on last-minute shopping at the airports. This opens up an opportunity for the brand to tap into the growing metro markets and cater to the growing consumer demands.
Kumar Saurabh, CEO of Planet Retail Holdings Pvt Ltd, emphasizes the strategic importance of this growth, “Expanding into India’s thriving travel retail sector is a strategic move for Accessorize London as we strive to establish ourselves as a prominent player in this market. Indian travel retail landscape is fragmented with many contenders and this initiative helps us emerge as a standout brand.
The travel retail segment presents an ideal opportunity to cater to customers engaging in spontaneous and convenient shopping experiences. It aligns with our commitment to delivering top-quality accessories that ensure utmost customer satisfaction.”
With a strong hold on retail, D2C, and e-commerce platforms, Accessorize is now focusing on positioning itself as a key player in the niche market of travel retail, diversifying its presence across India.
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