News

The Empire State Building and NYC & Company welcome visitors to New York City with “NYC: Above and Beyond” Exhibit

ESB Exterior Image 2 The Empire State Building and NYC & Company welcome visitors to New York City with “NYC: Above and Beyond” Exhibit

The Empire State Building today announced its partnership with NYC & Company on “NYC: Above and Beyond,” a brand new interactive experience designed to provide personalized travel recommendations to visitors from around the globe. The new exhibit, which will open in the Fall of 2019, will be located on the 80th floor of the iconic landmark, which welcomes over 4 million visitors per year.

The “NYC: Above and Beyond” exhibit encourages visitors to create a personalised trip itinerary from the top of the Empire State Building – the first stop for many during their visit to New York City. Using an array of engaging questions about their interests and the length of their stay, a comprehensive list of recommendations for seeing Manhattan, Brooklyn, Queens, the Bronx, and Staten Island will be displayed for users who can then select their favorites. Then, their selections can be e-mailed or transferred by near field communication directly to the visitors’ handheld devices. The exhibit also includes a wheelchair-accessible mode and a kid-friendly height making it accessible to all visitors.
“When the Empire State Building researched for the top to bottom redevelopment of its visitor experience, there was a clear call for assistance with itineraries and desire for an all-knowing resource. We immediately reached out to NYC & Company to partner with them, and that resulted in “NYC: Above and Beyond”,” said Anthony E. Malkin, Chairman and CEO of Empire State Realty Trust. “We are honored to partner with NYC & Company on this brand new venture to improve the visitor experience to New York City at the World’s Most Famous Building.”
“We congratulate the Empire State Building Observatory on this truly remarkable reinvention of one of the world’s most beloved sites. Visitors are in for a real treat, whether they are rediscovering this iconic attraction or experiencing it for the very first time,” said Fred Dixon, NYC & Company’s President and CEO. “NYC & Company is also proud to partner in the Observatory’s new “NYC: Above and Beyond” experience, a completely digital itinerary planning resource for the dynamic neighborhoods and boroughs that await them beyond the view.”
The “NYC: Above and Beyond” exhibit was designed to complement the stunning city-wide views from the 80th floor, enveloping visitors with expansive views of the city they are about to experience. It was created by a best-in-class team of design and research leaders who specialize in curating authentic customer experiences. The exhibit is part of the second phase of the larger redevelopment currently taking place at the Empire State Building.

Related posts

Qatar Airways named Airline of the Year and Best Business Class by 2021 AirlineRatings

Qatar Airways has been named Airline of the Year 2021 by AirlineRatings. The airline has also clinched the Best Middle East Airline,…

Six Senses Fort Barwara - a sanctuary of well being - is now open for bookings for 2021

Slated to open its doors for its guests, in October 2021, Six Senses is opening its first resort in India at Fort…

Rajib Roy Choudhury appointed new Senior General Manager at Vedic Village Spa Resort

Vedic Village Spa Resort has announced the appointment of Rajib Roy Choudhury as the Senior General Manager. With over 2 decades of…

Kunal Chauhan appointed new General Manager at JW Marriott Sahar

Kunal Chauhan has been appointed as the General Manager at JW Marriott Mumbai Sahar. With industry exposure across leading hotel chains in…

Preetaya Guha appointed new Executive Housekeeper at JW Marriott Juhu effective July 2021

JW Marriott Juhu appointed Preetaya Guha as the new Executive Housekeeper.

Deepak Verma appointed new Director Sales and Marketing at The Westin Hyderabad Mindspace

The Westin Hyderabad Mindspace has announced the appointment of Deepak Verma as the Director of Sales and Marketing, spearheading the hotel’s business…

Airlink names AirlinePros International as GSA in India to secure optimum market share

 Airlink, the privately owned South African regional airline based in Johannesburg, has named AirlinePros International as its General Sales Agent for India…

Rahul Bose appointed new General Manager at The Aananda Imperial, Bilaspur

The Aananda Imperial a unit of DRV Inn LLP, Bilaspur, Chattisgarh has announced the appointment of Rahul Bose as the new General…

INNERgise a super healthy lifestyle

INNERgise – a curated set of menus

Fortune Hotels launches 4 new offers including ‘Gratitude package’ for Covid Warriors

As travel and tourism opens up again, Fortune Hotels, a member of ITC’s hotel group, has announced attractive packages to address the…