Karen Martin to lead Brand Management and Integrated Marketing Communications
Holiday Inn Bengaluru Racecourse & Holiday Inn Express OMR, part of IHG Hotels & Resorts, has announced the appointment of Karen Martin as Cluster Assistant Marketing Manager. In her new role, Karen will lead brand management and integrated marketing communications, supporting the hotel’s strategic objectives and strengthening its market presence.
With over six years of experience across public relations, marketing communications and the hospitality sector, Karen brings a strong understanding of brand storytelling, consumer engagement, and integrated campaign execution. Her experience spans developing purposeful narratives, driving visibility, and delivering marketing initiatives aligned with business and brand goals.
Karen’s career in marketing communications has been shaped by her strategic mindset and hands-on experience across traditional and digital platforms.
Speaking on the appointment, Shiv Bose, General Manager, Holiday Inn Bengaluru Racecourse & Raphael Rodrigues, General Manager of Holiday Inn Express OMR, said, “We are delighted to welcome Karen to the team. Her zeal for marketing will augur well with the hotel’s objectives to juxtapose branded offerings with sensory style statements and make hospitality relevant for our guests” Commenting on her appointment, Karen Martin said, “I’m excited to take on this role. The brand’s focus on people, purpose, and guest experience strongly resonates with me. I look forward to contributing to impactful marketing initiatives that strengthen brand presence and support the hotel’s continued growth.”
Read More: Appointments
